marketingtechoutlook

A Reimagined User Experience with All-in-One Suite for WeChat Management

By Marketing Tech Outlook | Tuesday, August 27, 2019

Chatly software is dedicated to offer a restructured user experience with a new and simple interface and modular components designed for enterprise scale-activations.

FREMONT, CA: TMG Worldwide, a SaaS company, has officially rebranded to Chatly. The comprehensive rebranding also means stressing the company’s focus on the core SaaS product, WeChatify that has been redesigned from scratch expanding beyond marketing to allow end-to-end management of a brand’s entire WeChat strategy that includes service, marketing, sales, and commerce.

The latest version of the Chatly software offers a restructured user experience with a new and simple interface and modular components designed for enterprise scale-activations. WeChatify and TMG Worldwide have had tremendous growth in the past two years and are well placed in a rapidly evolving industry where they need a new identity that can represent they are moving.

In the past few years, several brands around the globe have shifted their focus to China as the place with unprecedented growth opportunity. Companies like WeChat have turned out as a core customer engagement hub for various brands doing business in China or servicing to the global Chinese traveler. The Chatly platform is in line with WeChat’s expanding functionality and changing user behavior with its four core products: Chatly Sales, Chatly Commerce, the original Chatly Marketing, and Chatly Commerce that can be used as an all-in-one suite or standalone solutions.

Some of the crucial features of the new platform include 360 views of the customer and their interaction with an organization on WeChat, integration with any customer service, modern CRM, or e-commerce platform, and enterprise cloud infrastructure that enables users to scale up faster.

As a result of its high-profile clientele and unique solutions, Chatly has already organically gained a strong presence in the industry. The company has also nominated a thought leader in the China marketing industry who will be joining the company as Head of Marketing. The thought leader will help Chatly to convey the business issue that they solve, foster relationships with prospective clients, and communicate Chatly’s success stories and the value that they deliver.

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