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What Can CIOs Learn from Small Businesses when It Comes to Creating Value?
Marketingtechoutlook >> cxoinsights

Ann Monroe, VP-Worldwide Marketing, FileMaker, Inc., an Apple subsidiary

Digital transformation promises greater efficiency, cost savings and innovation, but it requires significant changes in back-end technologies, legacy IT systems, IT culture, skills and capabilities. In its recent 2016-2017 Global CIO Survey,...

The Rise of the CIMO - and other operational managers assuming control of IT spend
Marketingtechoutlook >> cioviewpoint

David Hatch, CMO, IANS

The rise and fall of CIO influence is real. Operational business leaders have now become the de-facto decision-makers regarding IT spend. In the spirit of full disclosure, I am now one of those operational business leaders–a CMO–and...

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