marketingtechoutlook
National Geographic: A Wealth of Experiences

National Geographic: A Wealth of Experiences

Jill Cress, CMO & EVP, National Geographic Partners

You're the Frog and Automation is about to Boil You

You're the Frog and Automation is about to Boil You

Joe Fuller, VP & CIO, Dominion Enterprises

You Don't Know What You Don't Know

Douglas Turk, CMO, JLT Group [LSE:JLT]

You Don't Know What You Don't Know

I’ve recently written about how our society continues to careen down a path to information ubiquity – a new world where data is automatically created and literally surrounds us constantly.

That Person Responding is Not a Person Anymore!

Bennet James Bayer, Technologist, Board Advisor, Former Global CMO & VP Strategy with Huawei, Stealt

That Person Responding is Not a Person Anymore!

A few years ago Gartner predicted that by 2017 25 percent of online identities would be non-human and further that this number will triple by 2019.

The Growing Imperative of Marketing Automation

The Growing Imperative of Marketing Automation

Tim Wagner, CMO, Envoy Mortgage

The Art of Restraint

The Art of Restraint

Jason Jercinovic, Global Head, Innovation, Havas Worldwide

Revolutionizing Customer Relationships through Chatbots

Revolutionizing Customer Relationships through Chatbots

Mamie Peers, VP of Digital Marketing, The Cosmopolitan of Las Vegas

Leveraging Technology to Enhance Guest Experience

Leveraging Technology to Enhance Guest Experience

Kathy Tan Mayor, SVP & CMO, Carnival Cruise Line

Avoid Being the Next Casualty in the Retail Apocalypse

Avoid Being the Next Casualty in the Retail Apocalypse

Sahal Laher, CDO & CIO, Destination XL Group [NASDAQ:DXLG]

Five Things I Wish Marketing Technology Vendors Understood

Stacey Sayer, Global Head, Social & Digital Media, Advanced Energy [NASDAQ:AEIS]

Five Things I Wish Marketing Technology Vendors Understood

As I write this, I’ve already taken a call with one vendor this morning and will take another later this afternoon.

A Customer-Centric Approach to Grid-Connected Distributed Energy Resources

Rodger Smith, SVP & GM, Oracle Utilities [NYSE:ORCL]

A Customer-Centric Approach to Grid-Connected Distributed Energy Resources

Electric utilities—like all utilities—are in the service business. For many years, that was a straightforward, one-way delivery process:

Creating Successful Partnerships with Customers Powered by Digital Transformation

Sovan Shatpathy, CTO, Amtrak

Creating Successful Partnerships with Customers Powered by Digital Transformation

Amtrak and its partners help move people, the economy, and the nation forward. We are focused on running an efficient and effective corporation to offer a better way to travel for America.

Training as agile as technology: A business requirement

Milind Gurjar, Sr. Director & GM, Cisco [NASDAQ:CSCO]

Training as agile as technology: A business requirement

Digital transformation is happening so quickly that in a recent survey by Gartner, half of all CEOs said they expect their industries to be unrecognizably transformed by digitization.

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