How To Buy Great Digital Signage
Frank Kenna, CEO, Marlin Company
How Sales and Service Strategies for the Digital Customer are Shaping IT Buying Considerations
Dave Nelson, SVP-Portfolio Lead, Avanade, Inc.
Tim Wagner, SVP & CMO, Envoy Mortgage
Marketing Automation is a broad subject, but essentially involves the process of utilizing software and technology to automate processes associated with marketing efforts.
Douwe E. Bergsma, CMO-Consumer Business, Georgia-Pacific
Today’s technology-empowered world has not changed the age-old question for brand builders: Where do we start?
Claudine Bianchi, CMO, ClickSoftware
Michael Eisenreich, Global Head-Content, Creative & Digital Marketing, Bloomberg LP
Morag Lucey, CMO, Avaya
Amy Scissons, Head of Global Marketing, Moody’s Analytics
Sam Cinquegrani, Founder and CEO, ObjectWave Corp
This is all about integration. And to get integration correct, you need collaboration between interested parties. I find that to be the most challenging issue with enterprises. But imagine if a POS knew about a customer’s online activity.
Scott Horn, CMO, 7.ai
To deliver the experiences customers want, companies must learn how to leverage their data to its full potential and move beyond channel-centric thinking.
Andy Crestodina, Strategic Director, Orbit Media Studios
Very important. Critical. In each case, the answer is life-and-death importance. Teams that understand and embrace modern marketing are relevant. Companies that do not are irrelevant. They are exiled in the old world.
Greg Higham, CIO, Marketo
The industry is witnessing many trends yet Consumerization in IT or BYOD is the latest technology. In regard to this, Consumerization in IT or BYOD is shaping the way IT is purchased, managed, delivered